WhatPulse.exe is locked to run in Windows XP (Service Pack 3) compatibility mode.
http://pasteboard.co/2gyKjqaw.png
This is the only application on my computer like this.
Furthermore, HKEY_CURRENT_USER\Software\Microsoft\Windows NT\CurrentVersion\AppCompatFlags\Layers in Regedit (where application compatibility strings are stored) does not even display this Whatpulse setting.